Corporate website development of a metallurgical trading company to improve communication with clients and partners

JetHummel Gmb is a trading company that has extensive experience in supplying metals, metallurgical raw materials, titanium and heat-resistant alloys for the aviation and gas pumping industries to the markets of Europe, the CIS and Asia. The company’s headquarters are located in Vienna, Austria, which is one of the most economically stable and prosperous countries in Europe.

Create a client-oriented web resource that clearly informs about the advantages and a wide range of material specifications:

• Collect and display in a convenient format information about all materials and their specifications;
• Show supply volumes and main product categories in infographic format;
• Demonstrate the network of warehouses spreading across the territories of Europe and Asia;
• Implement a news section to maintain regular communication with clients and partners, providing up-to-date information about innovations in the company.

Redesign, convenience, speed.

Worked out the website’s UX taking into account the analysis of the target audience, client requests and feedback on the previous version of the website.

Implemented the UI design adhering to modern trends and the client’s request. The website layout was created concise so as not to overload the consumer’s attention, but to concentrate it on performing targeted actions.

During the website layout, smooth, light animations were added that improve perception and do not distract attention from the content.

For content editing, an admin panel based on WordPress was implemented. This is the most convenient solution with simple use and good protection against hacking. An instruction on using the admin panel and editing content was also developed for the client.