Website creation of an auto leasing company for effective communication with clients and partners

A financial company, with a priority direction – the provision of auto leasing services.

They have been working on the market since 2019, starting as a small enterprise that provided financial leasing services. Our cooperation with the A-Finance company also begins from that time.

Over the past years, the company has grown into a strong team of experts, their success story is the result of perseverance, innovation and the desire to provide clients with the best solutions. With the development of the company, a decision was made to rebrand and create a new website.

Make a website redesign for business in order to improve the image, increase efficiency and add new functionality:

• Think over the right structure and clear navigation taking into account expansion;
• Update the design according to the developed brand book in a modern style;
• Provide convenient access to information about the services provided by the company;
• Develop a catalog for car sales, implement convenient filtering;
• Connect advanced analytics of client behavior on the website;
• Develop a “Blog” section for publishing company news and promotions, which will contribute to organic promotion in search engines.

Efficiency, informativeness, clarity.

A study of the company’s target audience, as well as competitors, was conducted to determine the accents.

The next step was the development of the website structure, which became larger than the previous version of the site, and the main functions it should perform were determined. Page prototypes and their testing were created.

The website’s UI design meets the preferences of the company’s target audience. Modern trends and technologies were used to create an attractive and intuitive design.

The website layout is adaptable to all screen sizes and cross-browser, so that the website looks good on any devices.

The website’s functionality was implemented using WordPress. A custom-developed theme specifically for the project and plugins for creating a product catalog, order form and other functions were used.

Up-to-date and useful information about the company and its services was placed on the website.

The collection of requests into the CRM system was organized.